Know Which Facebook and Instagram Campaigns Actually Sell
Meta Ads Manager tells you cost-per-lead. It doesn't tell you which of those leads actually became a customer. Log your Meta campaigns in Flow Premier, tag leads against them, and see the full path from ad to closed deal.
From ad campaign to closed deal
A Meta lead ad is only worth what happens to the lead after the form is submitted. Here's what that path looks like inside Flow Premier.
1. Campaign Logged
Set up a Meta Ads campaign record in Flow Premier — name, platform, budget and dates.
2. Lead Tagged
As leads come in from that campaign, they're logged in Flow Premier and tagged against it.
3. Assignment
The lead is auto-assigned to a rep based on your team's rules, with no manual sorting.
4. Follow-Up
A follow-up task is created, and the rep can reach out over WhatsApp or call directly from the lead record.
5. Pipeline
The lead moves through your visual pipeline like any other — qualified, in conversation, negotiation.
6. Conversion
Reporting ties the closed deal back to the exact campaign it came from.
Related reading
How to Manage Meta Leads
A practical guide to running Meta lead ads well.
AI Lead Scoring
See which of those Meta leads to call first.
WhatsApp CRM
Follow up on Meta leads over WhatsApp.
CRM for Real Estate
See how real estate teams track Meta campaigns to closings.
Book a Demo
See campaign tracking set up on your own pipeline.